Mobeam Banks Another $1.5 Million for Mobile Bar Code Technology
Mobeam has raised another $1.5 million in capital to work on a solution for point-of-sale systems at retail not being able to read bar codes from coupons on cellphone screens. In October, the company raised $5 million; in December, it inked a high-profile partnership with Procter & Gamble, and now adds new investor DFJ Athena, a Korea-focused venture fund affiliated with Draper Fisher Jurvetson, to the list. Previous investors include Yet2Ventures, Samsung Ventures and Mitsui.
