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Obama campaign embraces Square for mobile fundraising

Obama campaign embraces Square for mobile fundraising

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President Obama's reelection campaign plans to accept mobile donations by utilizing Square's credit card reader for iOS and Android

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Obama Square Fundraising
Obama Square Fundraising

President Barack Obama is no stranger to fundraising: his 2008 campaign drew a record-shattering $750 million in donations, and many expect his reelection efforts will result in a colossal war chest exceeding $1 billion come November. To aid in that lofty endeavor, Politico reports that campaign staffers with Android and iPhone handsets will soon be wielding Square credit card readers for collecting contributions on the go. Square units will allegedly be distributed to both Obama for America employees and volunteers nationwide, though a date for the rollout hasn't been pegged as of yet. While smaller political outfits have also turned to the plastic dongle for fundraising, Obama's White House will be the first to utilize the mobile payment technology in a presidential contest.